Food Salvager Urban
Adventure Challenge
Background
In addition to the legendary Hunger Run, Urban Adventure Challenge (UAC), the thrilling treasure-hunt-style competition is another flagship sporting event of ours. With our self-developed mobile app, participants can join at any time without having to worry about limitations of space. To enhance the experience, we also designate special themes each year. In 2021, the theme was space, and in 2022 it was dinosaurs.
Scope of Service and Impact
All idea production, planning, and implementation of UAC is accredited by FOODSPORT (including the contest itself, event-related production, integrated marketing strategies, sponsorships, and app development & maintenance). With immense support from all participants, volunteers, and corporations over the years, UAC has physically and virtually engaged with more than 5,000 participants over the years. Furthermore, over 2,500,000 exercise-generated calories have been donated to local beneficiaries.